TOP FASHION & BEAUTY BLOGGERS AND INFLUENCERS IN INDIA
Fashion & Beauty Influencers have carved out a niche
for themselves in the blogging industry. You need to look no further for the
best fashion and beauty tips – follow these top influencers & get all the
latest trends. Here’s the list of the Top 20 Fashion & Beauty Influencers
in India whom you should follow for the hottest trends and tips. Some of the
key criteria we have used for this list include:
·
Blog Moz Rank
·
Blog Traffic
·
Content Quality
·
Social Media Following
·
Alexa Rank
·
Expertise & Frequency of Blogging
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marketing and digital marketing for your brand, please do read our book on
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1.Anshita Juneja
A beauty with brains, Delhi-based Anshita is the editor
and founder of the blog ‘Vanity No Apologies’. She started the blog as a
breather during her Bachelor’s in Business Economics at Delhi University. And
now, even though she’s pursuing her MBA, Vanity No Apologies remains her
priority as she continues to churn out credible content for her readers. She is
one of those people who is well known for her comprehensive reviews on
Lipsticks and Nail products. Ask her for the best products to compliment your
skin type and she will guide you thoroughly. Anshita has also bagged many
awards in the Beauty & Makeup Category.
2.Ankita Srivastava
A beauty enthusiast Mumbai, Ankita started her blog
‘Corallista’ in January 2011 while pursuing her Bachelors at IIT Bombay to
share her love for make-up and beauty with the online community. She coined the
term ‘Corallista’ inspired by the Coral color rage that had taken the beauty
world by storm when she founded this blog! What started as a hobby soon grew
into a passion and upon completing her engineering degree in 2012, she devoted
herself full time to building Corallista as a one-stop destination for beauty
lovers looking for comprehensive reviews, looks, and tutorials online.
3.Kritika Khurana
Miss Khurana a.k.a ‘That Boho Girl’ adores everything that
has to do with being stylish. After graduating with a degree in Fashion &
Design from JD Institute of Fashion Technology, she started her own an
e-commerce store THE HYPE and has her own label – K_Kritika. She loves Bohemian
fashion & is a big fan of Swarovski jewelry. One of her major
inspirations is blogger Erika Boldrin who experiments with panache and keeps
her look always clean and elegant.
4.Aashna Shroff
Quirky, confident and bold! A design aficionado, Aashna
Shroff of ‘The Snob Journal’ loves to utilize her style to experiment with new
things and push limits. Like any great entrepreneur, she additionally has an
online store ‘The Snob Shop’ which is an extension of her approach to fashion.
Her blog presents the best of beauty, design and globe-trotting ways that
will inspire you to try something new and revamp your closet. She has worked
with brands like Nykaa, Vero Moda, Koovs, L’oreal, Body Shop and many more.
5.Aakriti Rana
This Style and Beauty Blogger will surely steal your heart
with some amazing outfit posts. There is a certain panache to all her looks
that pushes her to be on our top blogger list. She started blogging after
browsing through some fabulous blogs that would give her such great ideas to
dress up! Her intriguing love for fashion pushed her off the edge. What started
off as a casual stroll through the blogosphere soon became one of the most
sought after style-bible for every fashion-lover
6.Devina Malhotra
A self-confessed blogger, baker and army brat is the owner
of one of the most popular fashion blogs in India, ‘GuiltyBytes’! She loves to
write, read celeb gossip, shop and take food photographs. Having been a writer
for Tehelka, Hindustan Times and a few other publications she has always had a
flair for writing. She loved reading international blogs and websites and but
always wondered why skinny, thin girls end up telling what a curvy woman should
wear and how should they style themselves when they really don’t understand
that body type! Hence, she formed GuiltyBytes. Through her post, she asks
readers to honor their curves and love their body the way it is. Apart from
fashion, she gives honest reviews about beauty products, wedding ideas and
places to shop.
7.Mehak Sagar
Mehak Sagar is a successful entrepreneur in her own right
and wears several hats with ease. Mehak is the founder of a hugely popular
beauty blog – ‘Peaches & Blush’. In addition, she has started a bridal
online shopping business — Brides by Peaches & Blush. While many of us may be overwhelmed by handling one job, Mehak seems to thrive at juggling two
demanding careers. She started blogging in 2010 when there was a lack of Indian
voices in the beauty scene. Whenever she Googled a product, it was frustrating
to find reviews of people from other parts of the world who didn’t match our
skin color or texture. She felt there was a space for an Indian beauty blog
and lent her voice for the better good. Mehak has been rated as one of the top
Indian bloggers by Business Review India.
8.Akanksha Redhu
Akanksha Redhu is a Fashion and Lifestyle blogger based
out of New Delhi. She began blogging in 2010 to express her thoughts and ideas,
but it has now turned into a web journal where she covers an assortment of
fashion and beauty trends. Her favorite Indian designers are Anju Modi and
Ritu Kumar. She loves jewelry and pairs both traditional and present-day
pieces in a quirky way with her outfits. As a top fashion influencer, she has
worked with Burberry, Vero Moda, Dior, Hermes, MAC Cosmetics, CaratLane, Gap,
Le Meridien, Honda, Chanel, H&M, Michael Kors, and many more reputed
brands.
9.Aayushi Bangur
What began as a casual walk around the blogosphere soon
became a force to reckon with. Aayushi Bangur’s ‘Styledrv’ has come to a long and
trendy route since its modest starting points. Her blog is a style-book of
scriptures for every fashion enthusiast. Aayushi always romanced the idea of
beginning a fashion site as a hobby to get away from her economics books and
achieved her dreams pretty early in life. Her consistently gorgeous posts
displaying her unique sense of style completely won us over. Aayushi’s
photographs which are taken in the neighborhoods of South Bombay give her
portraits a dose of Indo-western magic which will make you fall in love with
the city without even visiting it.
10.Gia Kashyap
Gia started off with YouTube videos back in 2010 but since
there weren’t as many Indian YouTubers back then, she switched to blogging.
Being a graphic designer, she enjoys making the creatives for her blog –
‘Giasaysthat.com’ which has a mix of some awesome content and visuals. Gia
wants fashion to be fun than just plain model-esque images which might be a
little narcissistic. Hence, an entire section of the blog is dedicated to
‘Budget shopping’ (Pennywise). She has also started a small section on the site
that is dedicated to providing freelance jobs for young women.
11.Shalini Chopra
Shalini Chopra from ‘Stylish By Nature’ is a fashionista
from Bangalore. From a young age, she always slanted toward fashion and thus her
blog name ‘Stylish By Nature’ remains true in each sense. Having super stylish
parents, she started dressing up and posting photographs on various social
media forums. Her friends and followers kept requesting her to start a blog
which she could not say no to. She is truly sensational and writes on various
topics like fashion, beauty, food, Bollywood, and events. While she does shop at
branded stores, she asks her audience not to be biassed towards them because
some of the best stuff she finds is through street shopping. Shalini’s advice
to all the women is to take their body type and comfort into consideration
before adopting a trend.
12. Shreya
Shreya’s ‘Beauty and the Beast’ is an awesome blog that
features Beauty and skincare guidance, legitimate product reviews, makeup
tips, most recent fashion news and everything that makes you feel good. The objective is to make a group of style aficionados to communicate and inspire
each
13. Rhea Gupte
With a degree in Fashion Communication, Rhea teams up with
brands and uses her abilities as a model, beautician and creative director to
produce top quality content. Rhea’s imaginative shoots and individualistic
style have been showcased by premium brands like Tommy Hilfiger, Maybelline New
York, Azva, L’Oreal Paris and Swarovski. She has been featured as the July 2015
covergirl for The Juice Magazine with mentions in many publications like Vogue
India, Elle Canada, NYLON Indonesia, Grazia India, Cosmopolitan India to name a
few.
14.Magali Vaz
With her eccentric taste in design, Magali Vaz of
‘Magalic.com’ has a unique personal style which pulled us towards her blog. She
has always thought of fashion as a form of self-expression and loves reading
about the history of fashion, especially fashion throughout the 20th century
since it plays such a vital role. Other than being a fashion bloggers, Magali
is also a really good photographer and a vlogger. One must check out her
Youtube channel for honest, energetic and fresh perspectives on everything related
to fashion.
15.Pallavi Ruhail
Pallavi was originally an epidemiologist working in the
health care sector for three years before she took up blogging full-time as her
style-obsessed alter-ego a.k.a ‘That Delhi Girl’. She used to post random
pictures of her outfit everyday on Instagram when people started requesting her
to start blogging and give them style tips. She has come a long way since and
has started her own online Fashion, Lifestyle, Grooming, Travel and
Entertainment magazine called TDG Magazine for both men and women so people
don’t have to track a million other portals for the latest trends. She has worked with brands like VLCC,
UrbanClap, Swarovski and many more.
16. Debasree Banerjee
Having a degree in Biotechnology and a Masters in
Management, Debasree has an obsession for Cosmetics. When she is not working,
she is continuously conceptualizing ideas, looking for inspiration and
discovering new ways to enhance her blog – ‘All She Needs’! She writes about
fashion, makeup trends, skincare products and lifestyle. It is basically “all
she needs” to know curated into one blog.
17. Parimita Chakravorty
Parimita’s blog – ‘MumbaiGloss’ is all about the good and
glamorous things in life. Hailing from Mumbai, she writes about beauty,
fashion, shopping and events. Parimita’s love for reading good content online
inspired her to start her own blog where she brings the luxury and the mundane
onto one platform. Her book ‘Look
Stunning At Any Size’ has been well appreciated and received by the readers.
She has also written for various popular magazines and websites like HAIR
India, Femina.in, BeBeautiful.in, Hello, etc.
18. Masoom Minawala
Masoom Minawala started her blogging journey back in 2010
and she has grown to become one of the most prominent fashion bloggers in
India. Her great business sense has additionally empowered her to grow her venture
– ‘Style Fiesta’ which is a fashion blog, e-commerce store and a fashion job
portal all-in-one! Her blog encompasses personal outfits, inspirations, trend
reports and provides a daily low-down of what’s happening in the style circuit.
19. Anushka Hajela
With an unmistakably striking style and a talent for
carrying loud prints like a pro, Anushka Hajela of ‘Bombay Bubble’ is an
example of perfection. We adore the way she can make any outfit look like a
million bucks, even if it’s simply an ordinary frayed tee. She started her blog
in 2010 with passion and a point-and-shoot camera. Since then it has evolved
into a venture which fuses all the high fashion elements together and create
something spectacular.
20. Abhilasha
Mother of two and Entrepreneur Abhilasha runs ‘Looking
good Feeling fab’, a great blog for the best of indo-western style and beauty.
Working with her husband at a nutrition supplement company, she felt a void in
her life and was in dire need of a hobby. That is when Looking good Feeling fab
– an Indian design and way of life site was conceived. The blog brings joy and
purpose to her life every day and she reminds people that fashion is not only
about clothes but about how it makes one feel.
Do you feel we missed on any bloggers you know? Let us know
in the comment section below!
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