Top 8 Best Steps to Grow LinkedIn Networks in 2023
LinkedIn is about making connections, starting with people you know personally and knowing if you want. The platform now tops half a billion users in more than 200 countries, making it a clear leader on social media for connecting with B2B prospects, potential rentals, and business partners.
Even as the single leader among social media channels in terms of professional networking, LinkedIn still continues to intimidate many users. The most frequently asked question for a new LinkedIn user is: "Who should be on my network? Who should I not contact?" And, unfortunately, that dilemma can slow down the process of making new connections a bit.
If you think of 500 million users, it won't be so hard to find 500+ connections to get "superuser" status fast. But once you finish your contact list, it can be a challenge, especially when you want to make sure these connections are relevant and add value to your network. Follow these 9 tips to grow your network in a suitable, useful way.
1. Personalize your connection requests
Don't just click the "Connect" button when scrolling through LinkedIn's "People you know" list. If you do, a generic request will be sent. Instead, go to the person's profile page and click the "Attach" button there. Doing so will bring up the box shown below and allow you to attach a personal note to your connection request, such as "Good to see you last week while traveling to Chicago. Let's get in touch." If you're interested in communicating with someone you don't know, such as someone who works in a similar role at another organization, add relevance by letting them know why you're texting them. For example, "I've seen your posts and noticed some of your work. I really appreciate your perspective and love to connect." "LinkedIn-Personalized-Invite-Example
2. Follow
Believe it or not, networking can still happen in a good-old way through face-to-face meetings with people. Shocked, I know. Have you met anyone at a trade show or conference? Volunteer or serve on a committee for a charity event? The business owner of your favorite coffee shop, your healthcare provider, yoga instructor, classmate ... how you get the idea. It's easy to ignore the connections you come in contact with every day, so get there
3. Set monthly growth goals
Getting from 100 connections to 500+ seems like an impossible feat. However, if you divide this number into a few weeks or months, it doesn't seem so inaccessible. For example, instead of setting a goal to go from 100 connections to 500+, try setting your goal to 175 connections in two weeks; Then repeat. Remember, the key to setting goals is to make them realistic. Practice some caution. Maintaining proper LinkedIn etiquette and refraining from spamming people you don't know is still important. Quality matters more than quantity.
Additionally, do not accept your invitation to accept all your invitations. Like them I may have a personal LinkedIn visit where I first ask the following questions to determine if I should connect:
1. Do I know you?
2. Do I know anyone who knows you?
3. Do I know your company?
4. Do you share art insights with my care?
5. Are you in a geographic market where I do business?
If I can't answer "yes" to one or more of these questions, I probably won't accept your invitation to join.
4. Post often
This one is self-explanatory. When a link likes, shares or comments on your status update, all of those links are more likely to see your original post in their feed. If your content seems relevant, those "2nd-degree connections" may take steps to send you an invitation to communicate. Often posting creates additional opportunities for engagement, thus syndicating your content everywhere in the home page feed. Don't worry about annoying people by posting every day. LinkedIn's algorithms are complex and your network is unlikely to see every post unless you publish the article locally (more on this later) with LinkedIn's article tool, which does not inform your network.
5. Use pictures
Using images in social posts can significantly increase your exposure to people in your existing network and increase exposure to potential connections. How much? Research shows that using visual content will increase visibility by 11 times. So mix it up. Always not only share links but include actual photos.
6. Involved with existing connections
Engaging with existing connections puts your profile directly in front of their network; And what it takes is their opinion “likes” or comments. A simple, “great thought” or “thank you for sharing” can help expand your reach and, of course, is only a matter of consideration when someone’s thought or content resonates with you. Commenting with your personal insights or questions will further increase engagement and exposure.
7. Promote your LinkedIn URL on other social channels
Chances are, whatever social media platform you use most often gives you space for bio. When you encourage visitors to stay connected on LinkedIn, especially if you have significant follow-up on that platform, using that biotech to its full potential can be a connection-driving machine.
In addition, don't be afraid to promote your LinkedIn profile by posting the link in any status update, tweet, pin, video, photo, etc. This is another great way to take advantage of your presence on other platforms. Just make sure to claim your vanity URL. Also, don’t forget the simplicity of adding your LinkedIn profile link to your email signature, even without a social channel.
8. Raise keywords in your profile
Similar to optimizing your website or copying it for SEO, LinkedIn gives you the opportunity to attract profile visitors based on the keywords you choose. Therefore, every word counts. Use general variations of your job titles and charges to make sure you don't disappear for semantic reasons. For example, your job title is "Content Manager"? You probably have roles like copywriter, website editor, creative writer, communication expert, blogger and many more. One might be more likely to search for links that perform a specific function than to search for a formal title.
Final Words
By posting updates on LinkedIn and sharing URLs, sharing your blog posts with others is a request to your general audience. Even better is when those insights and ideas are your own. Publishing articles as native content (also known as long-form posts) on your LinkedIn profile is one of the best ways to establish your personal brand and share your expertise in a given industry.
The great thing about Native Content is that your network will notify you every time an article is published, increasing your engagement and brand exposure. It also emphasizes the importance of not publishing articles every day or your followers may start the tune. The general call-to-action is generally acceptable for communicating at the end of an article or testing additional resources, but nothing can quickly turn readers away from an article that ends without a clickbait or sales pitch. So write only on topics that will really value readers.
500+ LinkedIn connections won't happen overnight and if you already have 500+ connections don't stop there. LinkedIn is the simplest and most powerful networking tool of our time, keeping you one click away from meeting someone; All without your couch.
Welcome to our blog “CYBER SUGGEST“. Debmalya Datta is a professional Blogger, Developer, Social Media Influencer, Digital Marketer and Entrepreneur. He loves doing work which makes him happy, that’s why he choose Blogging and Educate people. You will love exploring educational stuff on our blog. Live your dreams as much as you can. Be a SHAMELESS SELF-PROMOTER
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